Organic SEO

Organic Search Results

Organic SEO Technology

Organic Search Engine Optimisation:

High Position provides specialised global organic search positioning. Search positioning is not just about gaining visitors, although that is the obvious benefit. There are also issues regarding compliancy, brand protection, media awareness, corporate communications to name but a few. High Position has an answer to all issues pertaining to organic search positioning.

What is Organic SEO?

Organic SEO is the process that is used to enable any given website to feature in the natural results in leading search engines such as Google, Yahoo and MSN. Organic search positions (SERPS) are attained naturally based on a search engine's interpretation of the quality of any given website. These natural search positions cannot be bought or purchased through any type of bid process and subsequently there is no quick fix to get prominent listings in any competitive field.

It is well known that organic listings are difficult to attain. This is due to the complex process that search engines use to grade websites and determine what information a website qualifies to be listed for.

This is now further complicated by the growing number of regulations (now known as search engine compliancy) that a website needs to meet before it can become competitive.

In simple terms Organic SEO is a process that not only improves a website to a standard that makes it competitive, it also ensures that the website meets all the compliancy requirements laid down by Google, Yahoo and MSN in their terms and conditions and webmaster guidelines. It is a startling fact that 95% of corporate websites have serious compliancy issues and are completely unfriendly to search engines. 

Organic SEO facts:

It has always been recognised that organic search listings or general search listings are the ones most used by search engine browsers to the extent that research shows in excess of 70% of search engine users prefer these listings to the 30% of browsers that utilise sponsored listings or PPC. Most corporate search engine optimisation companies now avoid organic SEO and have moved ever further towards paid search (PPC). Although High Position is an expert in paid inclusion programme set up and management the golden egg has always been the organic listings. Ethical search engine optimisation and compliance technology is the only way to gain these listings..

The main difference between the two methods of marketing is that PPC is aimed entirely at your budget and skill in setting the campaign, however, organic listings are based on the quality and stature of your website in conjunction with the strict search engine guidelines.

Complete the exercise for yourself, go onto www.google.co.uk and search for your main products and services, are you there? If so well done but it may be inadvertently, remember 2006 was started with BMW being thrown out of Googles database for black hat techniques. This highlights the need for High Position to analyse your corporation's website to make sure you are compliant and maximised!!

Contact High Position today for further information on organic search positioning.