Monthly archive for March 2009
Consumers Flock To Viral Advertising
Posted Tuesday 31st March 2009 by Kerry
If you were amazed by the choreography behind the Sony Bravia adverts which featured a mass of bouncing balls, exploding paint or plasticine rabbits, you probably experienced a moment where you were unsure whether it was clever digital animation or the real deal. The trend towards using real content for advertising purposes continues in viral marketing to create content that people really want to watch and share. Extreme shepherding is the latest instalment that is causing a stir, boosting the popularity of viral advertising.
High Position Jobs
Posted Monday 23rd March 2009 by admin
IT Jobs Essex
High Position need people like you to join our award winning Internet Marketing team. Despite the recession we have a range of IT Jobs in Essex available. Based at the Octagon in Colchester, Essex it is our job to help our clients gain maximum visibility on the internet.
We work to make sure our clients websites appear at the top of the Google, Yahoo and MSN search results listings. This process is called Search Engine Optimisation and we are good at it. We have picked up a number or prestigious clients such as Sony, Hillary’s Blinds and Haart. Despite the economic downturn we continue to thrive. Check out our current IT Jobs in Essex below.
High Position Jobs
Posted Monday 23rd March 2009 by admin
IT Jobs Essex
High Position need people like you to join our award winning Internet Marketing team. Despite the recession we have a range of IT Jobs in Essex available. Based at the Octagon in Colchester, Essex it is our job to help our clients gain maximum visibility on the internet.
We work to make sure our clients websites appear at the top of the Google, Yahoo and MSN search results listings. This process is called Search Engine Optimisation and we are good at it. We have picked up a number or prestigious clients such as Sony, Hillary’s Blinds and Haart. Despite the economic downturn we continue to thrive. Check out our current IT Jobs in Essex below.
The Curious Case Of Google Street View
Posted Friday 20th March 2009 by admin
One of the largest marketing pushes for a single product in Google’s dynamic history has hit a slight teething problem. Google Street View is an application that bears resemblance to virtual tour software seen on many websites, however instead on a single facility it is spread across select destinations around the globe.
The application is a generational leap from Google maps and satellite software which shows 360 degree rotation of streets in selected cities and 290 degree vertical panoramic views. It is based on a series of photographic images taken from one of many camera mounted cars that have been up and down streets in major cities across the globe.
Battle Of The Browsers Is Back On
Posted Friday 20th March 2009 by Tobias
Chrome slides back to beta while IE8 promises the world but Firefox is still closing the gap. After dropping the beta tag and launching Chrome 1.0 in December last year it seems that Google have taken their browser back to the drawing board to apply the feedback they have obtained from the last six months.
Users can download the ’shiny new’ beta version while will removed Chrome 1.0 automatically. The improvements are mainly focussed around speed and Google maintains this is a step in the right direction, as opposed to an admission that Chrome was not ready to lose the beta label.
Microsoft Takes Photography to A New Dimension
Posted Wednesday 18th March 2009 by Kerry
It has been claimed that the advances in digital camera technology have pretty much reached a peak, as far as picture quality goes anyway. Apparently, 12 mega pixels are all a camera needs to produce a high definition shot, and the only way forward is to improve the performance of high spec SLRs is to concentrate on colour accuracy or application of digital imagery. Photosynth from Microsoft Live labs is one such application that promises to take digital pictures into a new dimension, literally.
Out-Googled?
Posted Tuesday 10th March 2009 by admin
Recently a British physicist has announced plans to release a new internet search engine that has been suggested to become a direct web search tool competitor to Google. Stephen Wolfram has said that his company named Wolfram Research will unveil the new scheme in about two months time.
The website goes under the name Wolfram Alpha and the concept of the site is to understand directly what people type into web search and find them an exact answer.
Digital Medical Records: Stimulating Or Suffocating
Posted Thursday 5th March 2009 by Tobias
There is a furious debate raging across the Atlantic focussed on whether medical records should be digitised and centralised. Since the initial concerns about the launch of Google Health in spring last year, most recently typified by unconfirmed consumer groups claims Google had been lobbying to allow the sale of medical data, the concept of electronic medical records has divided opinions.
Yesterday Google Health introduced a new feature that allows third party access to medical records. The ‘Share This Profile’ feature enables another person to access a profile by sending email notification with a link. In response to concerns regarding medical data security, Google Health have reassured that the third party cannot alter any data and access is only valid for 30 days.
What Does The Recession Mean For Search Engine Marketing?
Posted Wednesday 4th March 2009 by admin
The current economic climate has changed the face of marketing, with trends in many industries showing a return to core operational business systems. The resultant consequences are that organisations are downsizing projected growth over the short to mid-term to cut costs which is bad news for professionals in roles such as sales and marketing.
Industries which are worst affected such as the financial services industry have been making widespread redundancies in these aforementioned areas, leaving many sales and marketing professionals out of work. The elaborate marketing budgets of the last decade seem to be evaporating and return on investment is the new focus.
Technology To Make The Mind Boggle
Posted Monday 2nd March 2009 by Kerry
A while ago we reported the anniversary of the humble computer mouse and declared that it may be the one constant on which this ever changing world of computer technology relies; at the time however, we had no idea that the mouse may become the computer itself. The latest development in interactive computer interfaces has seen the creation of computerised smart blocks called ’siftables’ at the Massachusetts Institute of Technology.
Siftables are small cubes similar to children’s building bricks that have in-built screens, battery, accelerometer and memory, and boast the same computing power as a 1980s PC. Each block communicates with another through blue tooth technology and can be used independently or linked to a computer.
