Content Based Link Building In Search Engine Optimisation
Wednesday, den 16. September 2009Link Building
In the world of search engine optimisation the process of link building is seen as one of the most important activities in the advancement of search engine rankings. Link building itself can be separated into distinct areas; for the purpose of this blog article, the focus will be content based link building.
In the early days of search engine optimisation link building was a somewhat simple and indiscriminate affair. SEOs could simply build links almost anywhere and see results; this was also true in the area of content based link building, where the location of links mattered less than the fact that these links were present and visible. As the search engine algorithms became more advanced however, indiscriminate linking had to be phased out, replaced by a far more conscientious and more labour intensive process.
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Checking Backlinks and Link Building
Friday, den 11. September 2009Organic Link Building
Link building is arguably the life blood of search engine optimisation. There is much speculation about link building strategies and the measurement of backlinks, particularly how search engines are now valuing backlinks. When you are measuring your backlinks there are a number of online resources available and different tools will throw back different results.
A good example of the difference in perceived links is the website Complywise. According to the research tool Backlinkwatch this website has 737 inbound links; this number is disputable when using other resources. Google seemingly will only report a “representative sample” of these backlinks leading to inconclusive results for SEO experts.
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Search Engine Optimisation – High Position in Topseos UK Rankings
Monday, den 5. January 2009
A new year is here and with it fantastic news for UK search engine optimisation company High Position. Topseos, an independent authority on search vendors worldwide has been ranking SEO companies for a number of years to give consumers a better understanding of the optimisation market, whilst indentifying the major industry players. As part of this work, High Position has continuously been ranked as a leading SEO company and, once again, has received this accolade for January 2009.
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Customizable Search Available on Google
Friday, den 21. November 2008
Google have recently released a tool that will give online searchers the opportunity to refine and customise their search results. The system is called SearchWiki and fundamentally allows users to move search results around and even delete certain listings for searches that are carried out on a regular basis. For instance, a user who is searching for MP3 players will be able to edit the results and then the next time they perform the search will be presented with their own bespoke list of websites.
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Is Online Gaming Really That Unhealthy
Friday, den 19. September 2008Many see the online gamer as a couch potato who does little or no exercise and instead spends their life sat in front of the television or monitor. This view however has been shattered this week with the release of a report arguing that computer gamers are in many cases fit and healthy. However, the report did find that gamers were more prone to depression. The commissioning of this report is representative of the growing popularity of computer gaming and its effect on lifestyle and health. The long held belief is that excessively playing computer games will lead to a rise in obesity as well as social and emotional problems amongst the gaming fraternity.
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Intel Pursues Mobile Internet Success
Monday, den 28. July 2008Processor manufacturer Intel has made claims that in the next four years the number of mobile internet devices will increase greatly. A survey carried out for the company estimates that by 2012 over a billion devices will be in circulation. The statement came at a press conference releasing Intel’s new series of chips specifically designed for mobile internet use. They claim that the demand is there for such a product which is why they are pursuing mobile applications wholeheartedly.
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Sony Pursuing Long Term Goals
Friday, den 25. July 2008Another E3 gaming conference has gone by with the usual pomp and ceremony. Naturally all three major consoles were well represented with each making a keynote address to the gaming press. Arguably the most interesting of the three speeches was from Sony. While the PS3 has not had the instant success Sony executives would have liked, the company’s entertainment president was keen to express his confidence that the platform would be stable for the next decade.
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A Sixty Year Old Baby; Computer That Is!
Friday, den 20. June 2008
In a small lab in Manchester sixty years ago, an invention was built that would revolutionise the world and do much to shape modern society. The first ever true computer affectionately named ‘Baby’ was the first computer with the ability to store memory. The name ‘Baby’ can be considered slightly ironic considering that the computer took up an entire room. It was a watershed in computer design however, being the first to be able to carry out a variety of tasks without having to be rebuilt in different configurations.
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No Bid but Microsoft and Yahoo Are Still Talking
Thursday, den 29. May 2008
While the massive bid from Microsoft to buy Yahoo may now be history; the boss of Yahoo has since stated that while the bid may have been dropped, he sees no reason why the two companies should not work together in the future. Yahoo boss Jerry Yang was recorded as saying that a merger between the two industry giants would have a “tremendous amount of power”.
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Broadband in the Countryside
Friday, den 23. May 2008
For many years those in the country waited and waited for broadband to come to their villages and hamlets. Now it seems that overall, the countryside has finally overtaken towns and cities in the connection tables. A recent report released by Ofcom state that nearly sixty percent of rural households now have broadband compared to fifty seven percent of those in urban areas. It may seem rather inconsequential, but it is the first time in the history of broadband that rural areas are better connected that urban regions. Just four years ago it was the case that urban homes were twice as likely to receive broadband as those in the country; undoubtedly the rate of expansion has been rapid.
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